Be Like Clooney With The Best Link Building Strategies
Monday, June 14th, 2010 Posted in PR, SEO | 4 Comments »Being the best doesn't happen overnight. Just ask George Clooney. He sported his fair share of terrible haircuts (ahem..The Facts of Life mullet) and starred in some films he'd rather forget (heard of Return of the Killer Tomatoes! No? Me neither). But ...
Get People Talking
Wednesday, December 2nd, 2009 Posted in PR | 7 Comments »Oscar Wilde said, "There is only one thing in the world worse than being talked about, and that is not being talked about." So how do you get people to talk about your company? As Bonnie Raitt would suggest, "Give ...
Valuable PR Strategies for Everyone
Tuesday, August 4th, 2009 Posted in PR | 3 Comments »When determining how to organize an effective PR campaign, businesses often focus on tailoring it specifically to their needs. While this is doubtless critical to the success of any PR campaign, it is important to remember that there are some ...
Strategic PR: The Right Firm and Strategy for Your Business
Thursday, July 30th, 2009 Posted in PR | 2 Comments »Public Relations tactics are key for all business operations, but different operational characteristics call for different PR strategies. Is your company a start-up or has it been well-established in its market for years? Do you conduct operations in a business-to-business ...
PR Strategy: Tight vs. Loose Budget
Wednesday, July 29th, 2009 Posted in PR | 1 Comment »PR strategies vary greatly depending on the resources available. Though the amount of money available for a PR campaign often corresponds to the size of the business in that small start-ups rarely have the funds that large, established corporations do, ...
Having A Successful Viral Campaign Can Generate Buzz
Saturday, July 4th, 2009 Posted in PR | 11 Comments »The idea of viral marketing is simple. Create something, and then have it spread like wildfire. Or like a virus (Ohhhh, get it?). Either way, you need to understand the ways viral marketing works before you can effectively use it ...
Ins and Outs of Link Building
Wednesday, June 24th, 2009 Posted in PR, SEO | 7 Comments »Unless you clicked on this article by accident, you're probably looking for the answer to at least one of these questions: What is link building? How can link building help you and your website? What types of links exist?/How are they acquired? What is ...
Getting Links to Your Website – A Great Way to Gain Google’s Trust
Sunday, April 19th, 2009 Posted in PR, SEO | No Comments »High-quality links are absolutely necessary to boost your page rank and organic search results. And these links are easily available without emailing, wasting valuable paper (by paper, I mean money) or even paying attention to search engines. There are a ...
Keyword Help – Make Yours a Popular Blog
Tuesday, April 14th, 2009 Posted in Blogging, PR, Social Media, Uncategorized | No Comments »Keyword-rich articles help propel your blog into the virtual hands of your audience, letting more people find you. By having specific keywords placed in your post and title, you target your reader, calling out to them. The goal is to ...
The “Elmo” Effect – Use the Media to Market Your Product
Monday, April 13th, 2009 Posted in Branding, PR | 2 Comments »Generating buzz is the key to successful marketing. Without generating buzz, your product, service and company will fall flat on its face. To have a successful marketing campaign, you have to have buzz, and to have buzz you ...