Finders Keepers? What Should Be Done About the Lost iPhone
Friday, July 2nd, 2010 Posted in Mobile Commerce | 2 Comments »We've all been there. It's the night of your birthday and you are having a great time with friends at a local bar. By the end, you're so exhausted you leave and forget your iPhone on the bar stool. No problem, ...
Mobile giving: a new kind of fund-raiser
Tuesday, March 23rd, 2010 Posted in Mobile Commerce | 1 Comment »(And thankfully, this time it doesn't involve going door-to-door or bothering random strangers on the street.) In between the Super Bowl commercials for Budweiser and GoDaddy.com—Oh! and the actual Super Bowl, too—you may have noticed the banner that said, text "Haiti" ...
Creating Mobile Apps is Getting Easier—but is that a good thing?
Sunday, March 21st, 2010 Posted in Mobile Commerce | No Comments »Recently launched service AppMakr offers customers the ability to create a mobile phone application for their brand or website in 27 seconds. What else can you do in 27 seconds? Maybe take out the trash, but only if you hurry. AppMakr ...
Mobile Search Market Showdown – Google vs. Apple
Wednesday, March 3rd, 2010 Posted in Mobile Commerce | No Comments »The mobile phone search marketing is facing the ultimate showdown as Apple enters talks with Microsoft to replace Google, the iPhone's current default search engine, with Bing. While Google and Apple have partnered in the past on such projects as mobile ...
Google QR Codes and Marketing
Tuesday, January 19th, 2010 Posted in Mobile Commerce | No Comments »Further Connecting Businesses to Consumers Window-shopping is an important part of consumer culture in the process of assessing the value of a business. Smartphone users can now utilize an innovative form of window-shopping due to the launch of Google's new initiative ...
Is a Google Wave Invite Worthwhile?
Tuesday, December 8th, 2009 Posted in Mobile Commerce, Social Media | 2 Comments »In September 2009, 100,000 invites were extended for Google Wave. Those invited were then allowed to invite twenty or thirty additional users. Just a few days ago another batch of invites was extended. "... another batch of invites was extended." Everyone is ...
Google Invests in Mobile Future
Monday, December 7th, 2009 Posted in Mobile Commerce | 2 Comments »In the ever-expanding market of electronic commerce, the main focus has been on the internet. And what name is almost synonymous with the internet? Google, a company whose name is derived from the word "Googol," which is a number with 100 ...
Motorola’s Droid from Verizon
Thursday, November 19th, 2009 Posted in Mobile Commerce | 2 Comments »The first product on the market to truly have the potential to kill the iPhone's superiority is the Droid. Created by Motorola through Verizon, the campaign to promote this new mobile phone highlights everything that the iPhone doesn't have, like ...
Mobile advertising lags behind demand
Sunday, November 8th, 2009 Posted in Mobile Commerce | 3 Comments »Ever wonder what it would be like to find a virtually untapped market? One with huge growth potential untainted by many of your competitors? Wonder no more, just go into mobile advertising.
As Mobile Gets Smarter, Consumer-Brand Relationships Change
Tuesday, October 6th, 2009 Posted in Mobile Commerce | 1 Comment »Remember when computers were so big they took up practically your whole desk? Who would have ever imagined that we would soon be able to hold them in the palm of our hands? Technology is booming, and we have come so ...