Be Like Clooney With The Best Link Building Strategies

June 14th, 2010 Posted in PR, SEO

Being the best doesn’t happen overnight. Just ask George Clooney.

He sported his fair share of terrible haircuts (ahem..The Facts of Life mullet) and starred in some films he’d rather forget (heard of Return of the Killer Tomatoes! No? Me neither).

But with hard work and some savvy career moves, Clooney is now the man with whom you want to work and connect.

Now it’s time for your site to go from Mullet Man to Leading Man. Make your website the George Clooney of its targeted keywords when you use the best link building strategies.

Want to learn more?

  • Make Your Page Link-worthy and Attractive
  • Get Great Links For Free
  • Use Social Media for Link Building

“Now it’s time for your site to go from Mullet Man to Leading Man.”


Make Your Page Link-worthy and Attractive

Just like Clooney, you have to know when the mullet’s got to go. In other words, you have to know what will attract the most links.

Knowing the best link building secrets will put you on that path.

Hopefully, you’re not reading this going “Uh..what’s link building?” But in case you’re not sure, link building is getting external pages to link to your site or a specific page on that site.

But you don’t want just any links. You want quality links to connect to your site. These quality links are key if you want to appear relevant in the eyes of Google.

Google is more likely to rank your content higher for your targeted keywords if you can get external websites to link to you.

So how do you get Clooney’s Sexiest Man Alive status on the Web?

How to get your link building started:

  • Create great, compelling content and TELL PEOPLE ABOUT IT.
  • Submit what you have to say to press releases or site directories.
  • Put your content in front of influential bloggers.
  • Get people you know and work with to link to you.

Not so difficult. But often when people start thinking promotion, they start adding up costs.

But not to worry, some of the best link building strategies can be yours for $Free.99.

“Create great, compelling content and TELL PEOPLE ABOUT IT.”


Get Great Links For Free

There’s never anything wrong with a little free stuff. Some of the best link building boosts are completely free. You just need to know how to use them.

When you’re building links, the goal is to jump up in search engine rankings.

Below are some (free) smart ways to improve PageRank with link building.

Pay attention to anchor text.

The anchor text (meaning actual text of the link) should be the same as the keywords you’re targeting.

For example, if you write an article targeting the words “George Clooney Oscar nominations” and a linking site uses those keywords for their anchor text, Google will rank you higher.

Again, quality links are key.

The higher PageRank your external sites have, the more Google will think of your site. Search engines look at trusted links more favorably than questionable ones, and you will be rewarded with a ranking boost.

Think of actors who become infinitely cooler or more respected just because they did a movie with Clooney. The same principle applies.

Encourage links to more than your homepage.

When others talk about your site, they’re often tempted to link directly to your homepage. Make individual pages informational and relevant, they need link love, too.

So what smart link building tips have we learned?

  • Pay attention to anchor text
  • Get quality links
  • Encourage links to all pages on your site

Sounds simple, but they really do work. And now that you know, it still did not cost you a dime, think of them as a present.

My gift to you is these best linking building techniques. They’re almost as nice as an Oscar swag bag, right?

“The more traffic you get, (hopefully) the more people will link to you.”


How to Use Social Media for Link Building

Of course, no discussion of the best link building tips would be complete without a reference to social media. One of the best ways to attract links to your page and content is through social media channels.

You can do this by seeding your content. This means submitting and posting content to different social media sites, forums and directories. If you do it right, you will build buzz around the content and encourage sharing. The more people share, the more links you can acquire.

But social media sharing does not stop with Twitter and Facebook. Sites like Digg.com and Reddit.com allow users to submit content for others to vote on. If the community likes what you’ve posted, a link to your content is put on the front page of the social media site.

The more people click the link, the more traffic you get and (hopefully) the more people will link to your site.

The key is being relevant and staying in the front of peoples’ minds. Again, look at Clooney’s long running career. If he did not continuously work on movies, promotions and charity causes, he could have easily become a story on Where Are They Now?

You have to work for your popularity.

Try out these best link building tips and reap the rewards. Just remember to thank me in your Oscar speech.


By Megan Ahern

Megan Ahern would like to thank the Academy for all of their link building support. I love you all.

Want content written for your Brand that shows up #1 on Search Engines and brings you new customers? Contact us.



  1. 4 Responses to “Be Like Clooney With The Best Link Building Strategies”

  2. By Case Ernsting on Apr 15, 2010

    This is such a refreshing linkbuilding article. So many repeat things I’ve read all over the web, but you provided some context and humor to illuminate the message. George Clooney’s hair is legendary and hopefully my website will be too!

  3. By Megan Ahern on Apr 22, 2010

    Dear Case,

    Thanks for the feedback! George does have legendary hair, glad you agree with me.

    Good luck with your website and link building!

  4. By Justin33 on Apr 29, 2010

    This s nice article. Today online marketing is popular one in the internet. The Link Building service is important if we plan to to climb up the ladder of success from online business.
    http://tinyurl.com/2dzopvf

  5. By joy on Jul 6, 2010

    Nice job, Megan…and no, not just because of my boyfriend George, but it was a really well-done post, with good content, set within the context for someone to get it. :-)

Post a Comment